Author(s): Alice Schroeder
For the first time in his life, after years of turning down offers from authors and publishers, Warren Buffett has agreed to cooperate on a book that will be a biography of his ideas, a perspective that can be applied to business and the day-to-day decisions that dominate our lives. Buffett has opened his world to Alice Schroeder, former managing director at Morgan Stanley, giving her unprecedented access to himself, his files, friends and associates. This will be the book that provides the never-before-published insight into his character and life, distilling the principles and philosophies that have guided him on a path to extraordinary success and esteem. "The Snowball" is indispensable reading for those who wish to know the man behind the outstanding achievements, leadership and philanthropy. There have been many books written about Warren Buffett that purport to reveal the formula for his investment genius, but "The Snowball" will be the first and only book with his cooperation. First published 2008.
Warren Buffett is currently the WORLD'S RICHEST MAN. His company is ranked 12th in the Fortune 500, and 6th in Fortune's list of the World's Most Admired Companies 2007. He donated $30 BILLION to the Bill & Melinda Gates Foundation. Aimed at the business market, for fans of WHAT THEY DON'T TEACH YOU AT HARVARD BUSINESS SCHOOL,THE ONE MINUTE MANAGER, and REENGINEERING THE CORPORATION. A significant marketing and publicity campaign will ensure that THE SNOWBALL is the biggest business book of the year.
Shortlisted for Financial Times/Goldman Sachs Business Book of the Year Award 2008.
'An epic account of the greatest capital accumulator in history' Dominic Lawson, The Times 'Warren Buffett's opinions are so hotly sought that THE SNOWBALL, a biography with which he has enthusiastically cooperated, would be of interest even if it answered only softball questions. It approaches him seriously, covers vast terrain and tells a fascinating story' New York Times 'Buffett has been ahead of the curve for most of the past 50 years, making him one of the world's richest people. The Snowballprovides some clues about how he's done it' Financial Times 'A monumental work ... you feel like you've been in the presence of a monumentally flawed but riveting character ... utterly compelling' Evening Standard
Alice Schroeder began her career as a certified public accountant, working for Ernst & Young before being appointed as a managing director at Morgan Stanley in the equities division. She was the number one-ranked Institutional Investor All-America Research Analyst in 2001 and 2002, and a member of the All-America Research team for seven years. Schroeder first met Warren Buffett in 1998. By 2001, Buffett began to suggest that Alice shift from the business of following stocks in order to write full-time.